Search Engine Marketing has the baton to drive most organic traffic to a website. Being the most popular marketing channel, everyone seems to be familiar with the steps of leveraging SEM into their website. Although the available resources on the SEM process are true and effective to an extent, implementing them into your site doesn’t yield significant benefits.
Have you ever wondered why the claiming-to-be-effective methods do not bring ample traffic to your website?
The general SEM techniques improve the search engine ranking of your website to a small extent only. Even after the strategies promote your website to land up in the second SERP, the outcomes are not satisfying, mostly.
The search engine users tend to hover on the first SERP only. Apart from the first page, all other SERPs stay vestigial, and the search results do not register much traffic. So, for your SEM campaign to succeed, your website should come up on the first SERP. But how to get a website on Google’s first page?
Auxano Global Services, top SEO agency, brings to you the ultimate guide to getting on the first page of Google in 24 hours. However, before heading towards all those stuff, it is very important to have a clear vision about marketing techniques that include social media marketing, writing quality content, Google ranking algorithm, PPC campaign, featured snippet optimization, and long-tail keywords.
You might be wondering:
Is it possible to rank top on Google SERPs? Yes, in a short span of a day, you can take your website to the top Google result page. Let’s see how to get on top of Google search.
Why Doesn’t My Business Show up on Google Search?
Mostly, the digital marketers come across clients grieving about their website not showing up on Google. What they mean is that their business resides in the last few result pages. Now, web users tend to be reluctant to scroll through hundreds of SERPs. Consequently, the websites fail to capture the target audience.
For a website to join the league of top 10 Google searches, the domain authority matters a lot. For a better picture, you need to search for anything on Google and analyze the results. You will observe that the topmost domains are oozing with backlinks and content volume. A straightforward SEM approach will not let you replace the authoritative domains and enter into the first SERP.
How is Google’s Ranking Algorithm Work?
Before finding an answer to ‘how to rank on Google’s first page?’, you should get familiar with Google’s ranking algorithm. Google aims at serving its users with premium results and answers to the searches.
Filtering out the best websites among thousands of results and ranking them on the SERP isn’t a cakewalk. However, Google works on some algorithms for ranking the visibility of the websites. Following are the high-priority parameters for you to focus on while attempting to achieve Search Engine Marketing success.
- High-Quality content
- Mobile Friendliness
- Webpage Loading Speed
- Media Optimization
- High-Quality Backlinks
- Secured Sites
- Schema Markup
- Domain Age
- User Experience
Here’s the tip:
Your content must be E.A.T.able.
Every Google ranking algorithm has a common thing that is E.A.T. rich content. Google is continuously improving its search results to gain the viewer’s trust.
What is E.A.T.?
Google only ranks your website for the long term if your content has these factors (E-A-T). If you’re writing about the medical industry, the author should have expertise in the same niche. The content must be well structured and factual in order to gain trust.
How to Get on the First Page of Google in 24 Hours?
By now, you know that ‘how to get on the first page of Google?’ is way more important than ‘how to get your business on Google?’Marketing professionals have another approach for promoting your business on the first page of Google. They walk a few steps extra to enhance the visibility of your website on Google.
If you want to speed up the process of appearing among the top Google searches, then you should consider implementing the following strategies into your website.
1. Drive Traffic Through PPC Campaign
The prevalent notion regarding ads is that they cannot push organic traffic to your website. Well, do you know that a PPC campaign can bring a massive audience to your website? Advertised results appear on the topmost section of the Google search engine results page. So, the paid searches come even above the organic results. You can leverage PPC ads to find a paid-edge over the organic competitors.
Also, the paid searches tend to differ from the user intent mostly. You can avail of the difference and present better content for your target audience through PPC campaigns. Investing in PPC will bring you on the Google first page guaranteed. Additionally, you will end up attracting more clicks on your website link in a short span.
2. How to Get on the First Page of Google using Featured Snippet Optimization?
While searching a question on Google, you might have come across some results being featured as answers on the SERP. These highlighted or boxed texts are called featured snippets.
Google tries to curate the answer from a high-quality link and presents it in an answerable format to the search query, directly. Even the webpage with lower domain authority can get featured as rich snippets. The featured snippet’s website link receives the highest clicks among all the remaining search results. So, it’s a good idea to aim at featured snippet optimization for getting your website to the top of Google.
How do you optimize for featured snippets? There are some hard and fast rules for snippet optimization. Here are the points which you should target and streamline the content accordingly.
- Provide a complete and detailed answer to the question.
- Use bullet points and list format.
- Add high-quality videos and images.
- Make use of schema markup.
- Summarize your answer in a paragraph, and add it to your content.
3. Provide More Content
How to get on Google’s first page for free? – add blog posts, simply. Now, remember that the more the better. If you analyze the search results with high domain authority, you will realize that they all have something in common. Primarily, these ranking websites offer a myriad of content to their audiences. Informative blog posts being the most populated content on the websites.
Coming up with more posts indicates Google to feature your website above the competitors. The process gets enhanced when you leverage SEO principles in your content. Keywords and image optimization provide a clearer picture to Google about your website.
Also, consider adding chats, tables, media, and backlinks to your blog posts for increased efficiency. So, launch your website with a host of blog posts for appearing among the topmost Google search results in the blink of an eye.
Here’s the deal:
As per the research, search engines are likely to elevate blog posts with more than 2000 words content. So, try to write long and informative content that creates values.
4. Implement Long-Tail Keywords
How do I get my website on Google search? – the answer is long-tail keywords. Long-tail keywords are longer than high-target keywords and comprise most Google searches. That means leveraging these keywords will make your content appear on SERPs more than other keywords.
The long-tail keywords strategy is easy-to-implement and edges out your content from the competitors’. A successful long-tail keywords campaign will lead your website into the first SERP sooner than the conventional keywords strategy.
5. How to Boost your Business on Google through Local SEO?
Nothing better than local SEO for taking your website on the first SERP during local searches. When someone in your locality searches Google using some local keywords, your optimized website will have better visibility to the audiences. How do you optimize your website locally? Get to the top on Google search by adding local keywords, a map, and your business address to the website along with rich content. Soon, Google will analyze your website and display it to the local users.
How To Use Social Media Marketing?
If you have no idea about online marketing strategies, no need to feel embarrassed. We understand that being a business owner, you never get time to think about how social media marketing works, as most of the work is done by the digital marketing team that you hire.
Shedding light into it, social media platforms are considered a great asset when thinking to expand your horizon. With few clicks away and high-quality content, you can take your business to the next level.
Just look upon yourself, you might be having accounts on various social media platforms like Facebook, Instagram, Twitter, and so on. It is obvious to watch some form of an advertisement on such platforms showcasing different businesses or services. These advertisements are made catchy with the content of 2-3 lines, to attract customers. Along with you, it is seen by thousands or lakhs of customers.
Under a single platform, you successfully showcase your brand and impress lakhs of customers with just a single post. So wonder, how many individuals you can attract through these social media platforms. This is the power of social media marketing.
A combination of the best SEO services and experience is perfect for skyrocketing the marketing campaign for your website. The above strategies are robust, effective, and fool-proof. However, all these strategies show their colours only after Google crawls through your website. Wait for crawling to happen, and you will see better site performance in terms of appearing in the top search engine result pages.